The Ultimate Cold Calling Q&A: 16 Questions to Book Your Next Meeting

25 Nov 2025 · 31 min
30:49

Armand Farrokh and Nick Sigelski, authors of the bestselling Cold Calling Sucks, answer 16 questions from SDRs and sales leaders on cold calling tactics. They cover openers that ask for permission, handling gatekeepers with minimal info, turning objections into low-friction next steps, and why top dialers hit roughly 5% connect rates and book one in four connects.

Chapters

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