Lesson #1 - Got Your Back Culture

This is what trust looked like on the beach as well. We used to push these boats, the specific kind of a lifeguard rescue boat that was called a dory. We wouldn't practice on the days when the ocean was flat and easy. We wait to the. The waves were insane. They were massive. And that's when we would launch these boats and we had to trust that every person in that boat was going to show up as their best, that they were going to do exactly what they were supposed to do so that everybody would be safe. That's what trust looked like on the beach. It was a very specific kind of culture. You think about culture at work. This was a got your back culture, not a watch your back culture. I think we've all had the experience of working in a business. I won't make you raise your hand for this one. We've all had the experience of working in a business where you did have to watch your back, where politics or other things got in the way of doing the job or being vulnerable or being transparent. Truthful people use that word. Authenticity gets thrown around a lot today. I don't know what authenticity means, frankly, but I do know what transparency is. It's what you see is what you. What? What you see is what you exactly.