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Salespeople fail to book appointments because they don't understand their prospects. You can't schedule a meeting with someone whose needs, context, and motivations you haven't figured out first.
Salespeople fail to book appointments because they don't understand their prospects. You can't schedule a meeting with someone whose needs, context, and motivations you haven't figured out first.
If you're struggling with getting more appointments, this is your problem. Too many people are trying to set appointments with clients and prospects that they don't even understand.
