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In this brief segment of the "Wake Up Today" program, Alan Akina addresses parents of preschool‑age children, highlighting the dramatic rise in college tuition—up 1,120% since 1978—and the financial strain it creates. He introduces the 529 college savings plan as a practical solution, explaining that contributions are made with after‑tax dollars, grow tax‑deferred, and can be withdrawn tax‑free for qualified educational expenses. Akina specifically references Hawaii’s HI529 plan, which is managed by Vanguard, noting its low entry threshold (as little as $15) and the ability for family members to contribute. He advises starting the plan early, even with modest monthly contributions like $20, to maximize growth over time. The segment closes with a sign‑off for the next episode.

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