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Alexander Ma says wedding videographers should offer bonus add-ons only for footage they already capture with minimal extra work. Bundle these into a separate package, not the main one, so you can upsell later.
Alexander Ma says wedding videographers should offer bonus add-ons only for footage they already capture with minimal extra work. Bundle these into a separate package, not the main one, so you can upsell later.
Most of the add-ons from your bonus content should not be anything that's super time-consuming. These are things that you are capturing anyways. It shouldn't require any additional work. This is why it's super important that you don't add everything to your main package, because then you have nothing to upsell.
