A founder plans to launch a publicly floated asset-management firm with no fees, undercutting traditional wealth managers like St. James's Place. The company offers free pension calculators and educational tools to show users exactly when they can retire and how much they'll have.
My ambition is eventually to float the company. Why? Because I think it's a different asset manager. Because we don't charge you subscription fees or ongoing charges. There are no ongoing charges. That way we don't have a conflict of interest to keep dragging you along. When it's time to hold cash, we can sell cash. But because we do all the donkey work for you, give you all the data and the education, that's what's missing. Fund managers, IFA wealth managers don't give you education and don't give you the handholding. And that's why they can keep you dragging along paying fees instead. So instead, I did this with a view to creating a company which can be, look, replace St. James's Place and be floated and say, right, we're doing it differently. We don't need to keep screwing people by charging them fees and spraying and praying into different funds. And constantly you just see new companies being launched all the time. All they're doing is trying to get you into funds 'cause they get fees. Instead of somebody saying, why don't we give you the data and the education which you can learn? So you've got an extra set of skills as a business owner, you've got a side business as a professional. You're taken care of. You might be able to retire that much earlier as a result. If you want to know when you can retire, very simple. We create these free tools to give you that confidence. There you go, free tools. Pension calculator, completely free. What's your age, retirement, how much have you got? You can change all of these and it'll work out when you can retire and how much you'll have at retire— retirement. And it'll even explain it and what you should do.
