Amazon Manufacturing Data Is Not Always Accurate For Amazon Vendors - Here's Our Solution

Name: Amazon Manufacturing Data Is Not Always Accurate For Amazon Vendors - Here's Our Solution
Uploaded: 2023-04-03T19:05:49+00:00
Duration: 46 s
Channel: Andrew Hamada
Description: Amazon shows vendors two different product data views that often don't match, and manufacturing data is less reliable than sourcing data. ASINs can…

3 Apr 2023 · 1 min

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0:46

Amazon shows vendors two different product data views that often don't match, and manufacturing data is less reliable than sourcing data. ASINs can disappear from the manufacturing view, erasing historical records. Reason Automation's database solves this by tracking changes at scale.

Amazon associates.
Your products through two different methods, a brand code and vendor code.
Amazon provides you the ability to look.
At your reporting through both lenses.
These two views are almost never aligned.
In terms of what they contain and why.
The most common.
Problem is sourcing data tends to be much higher quality and higher fidelity than manufacturing data is.
On the manufacturing side, Amazon just doesn't.
Pay as much attention.
It's also just.
More error prone.
ASINs will drop in and out of.
Your manufacturing view all the time.
A lot of brands see historical data change because an ASIN drops out of their view. Sometimes this happens.
To your best selling product.
Suddenly your historical.
Data looks very different without a clear explanation. It's not until doing that catalog deep dive that you understand it's because of a specific item.
If you're trying to do this at.
Scale using the vendor central ui, there's a whole lot of opportunities to make a mistake that would be hard to trace back.
With Reason Automation's.
Database, you can write a SQL query, schedule it to run every day. That'll show you what ASINs have dropped out of your manufacturing u vers prior day.