A leader explains how prioritizing trust and authenticity at work improved company performance. When employees feel comfortable being themselves, the culture reflects the diversity of customers the company serves.
As I said, culture is built from the inside out. Our invitation, our mission at Crocs was everyone comfortable in their own shoes. And that was our sort of mission. And our external tagline, as I said, was come as you are. So we had to make sure we were living that inside the organization. And so I really believe that when people can come to work as their whole selves, they do their best work. And so we really focused on creating an inclusive environment where we could foster and really create a very diverse organization. It also represented our consumer base. We had an incredibly diverse consumer base. And so I think creating that inclusivity inside the workplace, again, was a way it ties back a little bit to the safety piece. It allowed people to be their true selves. And then you feel seen.