29:26

In this solo episode of the "Shedding the Corporate Bitch" podcast, host Bernadette Boas (Ball of Fire Coaching) guides female corporate executives through a revamped goal‑setting system she calls SMARTY (Specific, Measurable, Actionable, Realistic, Time‑bound, You/Why). She begins by stressing why goal‑setting matters, citing statistics that most people either lack written goals or fail to act on them. Boas then walks listeners through each SMARTY component, using concrete examples such as weight‑loss and career promotion goals. She emphasizes the need for detailed, quantifiable targets, actionable steps, realistic expectations, firm deadlines, and, crucially, a personal “why” that fuels persistence. Throughout, she highlights common pitfalls—lack of accountability, vague metrics, and ignoring mindset—and offers practical tips (e.g., creating support groups, tracking milestones, allowing scheduled “reward days”). The episode concludes with multiple calls to action: booking a complimentary discovery call, visiting her website, and leaving podcast reviews. The overall purpose is to empower listeners to transform vague aspirations into concrete, trackable, and achievable outcomes for the new year.

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