49:29

In this episode of the Shedding the Corporate Bitch podcast, executive coach Bernadette Boas explains why executive and leadership coaching delivers high ROI and why many organizations fail to leverage it. She outlines the audiences who benefit from coaching (individual leaders, managers, HR/L&D leaders), the different coaching modalities (developmental vs. remedial, mid‑level, senior, C‑suite), and the business case for investing in coaching (turnover cost, retention, succession planning). Boas then presents a step‑by‑step internal preparation process and a detailed 15‑question vetting framework—10 universal questions and 5 HR‑specific questions—to evaluate potential coaches. The framework covers coaching philosophy, fit, engagement structure, handling resistance, assessment tools, measurement of progress, confidentiality, termination criteria, and multi‑sponsor dynamics. Throughout, she stresses the importance of clear goals, measurable outcomes (360s, SMART milestones), credential relevance, coach’s own development, and cultural/identity competence. The episode concludes with a call to action for listeners to identify a leadership challenge, calculate potential ROI, and schedule a discovery call.

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