Bill Brown warns contractors against copying competitor membership features without proper setup. He points to ServiceTitan's 10,000-member Hacks community and says third-party help is worth it to avoid his mistake of simply replicating a competitor's website, which failed.
Chapters
For sure. I mean, that's probably why the ServiceTitan Hacks group exists and has 10,000 members, right? Yeah, absolutely. Probably a little bit of the frustration that comes behind it. It's a behemoth, and, uh, a lot of, uh, a lot of time is invested in con— uh, by contractors to try to understand it, right, and get it, get it optimized. So that's nice that you, that you help contractors with the ServiceTitan through that third party and really help them understand the membership programs. I mean, I never— gosh, I think that the way that I came up with my membership program is went— how was that? I just looked at my competitor's website, saw what the features were, and said, all right, we'll do it like that. And I just got killed on it. I just got killed on it.