Bill BrownFounder of ServiceTitan Hacks community (9k+ pros) | INC 5000 Contractor | Helping contractors win with AI & Automation

Lance Bachmann on Why He Chose #ServiceTitan

27 Jun 2026 · 1 min

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Lance Bachmann of LB Capital chose ServiceTitan because it tracks the metrics that matter: booking rates, average ticket values, and ad performance. He points to competitors like Horizon and Tommy Mello using it as proof the software delivers measurable growth.

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For ServiceTitan, I just, I believe that they are the best product for Lance Bachman and LB Capital and our team. And how I found ServiceTitan was every other major company, Horizon, Tommy Mello, everyone I looked up to was on it. And I might not be the smartest man in the world, but I know one thing: if you're successful and I want to be successful, why not just do what you do? But that's just— and that's all I've done. Yes, did we put the sales, the systems, the processes, the marketing in place and the things you have to know, leadership? But without ServiceTitan's numbers with marketing, the book rates, with the average ticket to my top salespeople, to our best sources of advertising, these companies don't grow like that. And that's why I have such conviction for ServiceTitan.