Kristen Wisdorf, Head of Service Delivery, CaptivateIQ

I had the privilege of working with Bob London when he did a training program for a team of over 50 client and sales managers. It's how we kicked off our year. It was such an incredible training that we continued it for an entire quarter for reinforcement training. You know, what's very unique about what Bob did with our team is it, unlike other trainings that we've done in the past, it actually stuck. Stuck with our team to the point where 2 years later, we are still using his Radically Authentic Discovery questions and techniques for really understanding our clients, which is kind of rare and uncommon in most trainings, whether that's client success or sales trainings, to the point where it's just part of our everyday nomenclature. It's part of our client plans and even our development plans for our client managers, which is really exciting. You know, what he did allowed our managers to have more authority with our clients, which we were really needing and quite frankly lacking with a young team. But the biggest benefit was what it did for our clients, which our clients had the ability to work with a team of people who really took the time to understand what their needs were and what was important to them. And so that's the ultimate success is when it benefits your clients. You know, you can hire all sorts of training, sales training programs to kick off your year or for reinforcement. But what Bob does is very different than the standard sales training. It is not generic. It is so specified to you and your business. And he spends the time actually talking to your customers and learning things that otherwise are not often, um, received from a training. So it was an incredible experience and it lives on to this day.