Brad Hart argues that liking people is essential for building relationships that drive business growth. If you avoid interpersonal work, this isn't for you. Understanding human behavior is what makes business strategy actually work.
Chapters
Thing. Like, if you don't like people, just disregard what I'm saying. Right? This is like. This is only if you really want to get close to people and build great relationships. If you're like, I'm a spreadsheet guy or a coder or, I just. I don't like to be in front of people. I don't like dealing with people. It gives me anxiety. Maybe this isn't for you. I get that. But some of these principles might still apply because you're probably building something interacts with people. At the end of the day, all businesses, at least for now, you know, interact in such a way as to add value to people. So if you're not relating to and understanding and thinking about how people behave and why they behave that way, then you're not gonna have a strategy that's effective to support that. So, again, I went on a tangent there, but I just. I kind of want to get this out because I feel like these are strategies that I haven't really talked about before, but they could change the game for people. And like you said, Blake, there's stuff that I don't know that I don't know or that I know so well that I don't really think about anymore. I've just done it so many times over the years.