How a Startup Cut $200K Dev Costs with LATAM Engineers | Nearshoring Success Story

Brian Sampson walks through how a San Francisco Series B startup hired two senior engineers from Argentina and Mexico through Plug Technologies, cutting $200K in annual dev costs while speeding up product development and improving product-market fit.
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Hi, I'm Brian Sampson, host of the Nearshore Cafe podcast and I'm also the founder of Plug Technologies, a staffing company that connects talent from all over Latin America to US companies. Today I'd like to share a case study of how we worked with a series B tech company right in San Francisco and move their business forward and all the attributes that came from that. So I want to get go back to May of 2020. You guys remember this time period right in the thick of COVID We're wearing masks to go to the grocery store. No one's leaving their apartment or house. We're watching CNN all the day, all day to find out what's going on with vaccines and all the scary news out there. But business went on. You know, it's one thing for this to be late March and business kind of paused. By May, business was back, but it was all remote. So I had a series B company, the CTO and founder, co founder of this company, they were pretty far along and he realized right away some arbitrage opportunity because he called me and said, hey Brian, I've got a guy in San Jose, California and I'm paying him over K a year to work from home. There's no more benefit of being together in the office. He was in the office, but now he's not and there's no end in sight. Surely if I'm just going to have engineers work from their home office, I can get strong engineers for a better price point. Is this something I could get in Latin America? Big smile came over my face, of course. So we had a talent pocket already of senior developers that met his hyper specific tech stack. In this case they were in Argentina and Mexico. And we went ahead and within two days had introduced him to a couple of these people. He was blown away in the interviews. And I'll say that my buddy, he's tough. Stanford CS degree and then a Berkeley degree, a master's in cs. So he knows his stuff. He's tough. High hiring bar, blown away with the talent level. He ended up hiring two people that month from us. So he didn't need to spend massive dollars on Bay Area engineers anymore. He had huge cost savings, didn't lose a minute with workday overlap, and most importantly, he moved the needle on his business. These engineers got to work, made stuff happen, pushed the product forward and eventually they had a better product market fit. They were adding features quickly and he did this at a cost savings and he was very, very happy. So this is a reference account for Plug.
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