This is a YouTube video titled "3 steps to business growth" featuring Beverley Simpson delivering a monologue on the fundamentals of business building, emphasizing the transition from being a coach or practitioner to becoming a business owner and the challenges therein. The content is focused on educating viewers about the three phases of business growth.
Now, with that said, before we even dive into three stages, it's also important to remember essentially what we're talking about. So let's just go through the actual basics of business building. Because the truth of the matter is that the moment you decided to look for a client and take on a client, you became a business. And the problem is that business, the certification companies out there, education companies, PT school, they don't teach you how to run an actual business. And the moment you took on a client, you became a business. So how are you supposed to start and grow a business when you learned how to be a coach, practitioner, trainer? That's why we're diving into the three phases of business growth. Inside of the podcast.