This is a YouTube video titled "About Beverley Simpson | Introducing PT Profit Formula" created in June 2020 featuring Beverley Simpson introducing herself, her background in the fitness industry, and outlining the content and goals of her channel and podcast, PT Profit. The video is a monologue where Beverley shares her expertise in fitness training, marketing, and sales coaching for personal trainers and clinicians, aiming to help them improve their skills and business without sleazy sales tactics.
Hi, Coach Beverly Simpson here and welcome to my channel. Are you ready to dive in to see what to expect? Let's get started. Hey, Coach Beverly Simpson here, owner of B. Simpson Fitness and the host of the PT Profit podcast. I'm super excited that you're here and and in today's video, we are going through a welcome to the channel, a little bit about me and what you can expect from this channel. So let's dive in now. First of all, if you like this video, please go ahead, hit like, hit, subscribe, and make sure you hit the bell so that you can be notified when all of our latest and greatest tips and tricks come your way. First of all, I'm Beverly Simpson and I have been in the fitness industry first as a personal trainer, then and then assistant fitness manager and then fitness manager, and then I eventually left as a district fitness manager, player, coach, which basically just means that I was still holding my main title as a fitness manager for one facility in a big box gym or for a big box gym in Manhattan. But I was also responsible for managing about four, four or five other clubs in the Manhattan, Brooklyn and New Jersey area. So not only was I responsible for hiring and developing personal trainers, I was also responsible for hiring and developing leaders and making them into better leaders in the fitness industry now for a number of years. And I left that job in Manhattan when I fell pregnant with my son second daughter. And that was primarily because I wanted to be closer to home because I had moved to Westchester, the commute was getting to me, so I left and started my own business, primarily online. And what has always been true for me back then and now is that I'm someone who cares about the science of training. I also am someone who cares about helping really smart personal trainers sharpen their selling skills so that they can package and position their products and services into transformations that is going to sell without sleaze. And so what I have done is taken my years of experience and helping trainer after trainer both sharpen their skill as a professional, but also help them sell their product and service in a way that does not leave their client feeling stuck, sleazy. And you don't feel sleazy. It's something I've been passionate about from the start. So it only makes sense that we are here now together, you and me. And the more time you spend here hanging out with me on this channel, the better you're going to be as a fitness professional and also a selling fitness professional. Because in my years of experience, I have found that the trainers that tend to be the smartest ones, the ones who've gotten all the certifications, the ones who are super passionate about the science of training are the trainers that tend to struggle in selling their services in a way that's going to resonate with their ideal clients. And it kills me because I want to help you master your messaging and help you get your message out to the world because you deserve to have the business that you want do doing the service that you love. So here on this channel we are going to package my expertise, both in my experience but also in my study. I have studied marketing, sales, messaging for years. It's actually something that I love. I have worked with the top professionals in their industry and I'm super excited to get out this industry information to you. So when you're hanging out here on this channel, here's what you can expect. I host a podcast called the PT Profit Podcast and it publishes their episodes on Tuesdays and Thursdays and on Tuesday we focus on marketing and messaging. You're going to hear from me. You'll also hear from other experts in their perspective fields. We'll be having conversations and the replays will be published for you. Here on Thursdays we will be focusing on the science of training, both for me and also from experts at the top of their field. It's my intention to bring all different types of training so I do not get into dogmatic styles. So it's not about what's the right style of training. It's my intention to bring you all of the different styles and types and programs. Also bring you the best physical therapists at the top of their field so that they can start to help you move through what's rehab, what's not, when you should refer out. So here on this channel and in this podcast, my intention is to help you sharpen the saw, get better at your craft and at your skill, whether you are a personal trainer or a physical therapist or other type of clinician. And also help you master your messaging and sell without sleaze. Package your products and services so that you can create a business that you love without spending hours hustling in the gym or in a facility. Help you get out of that dollar for hour mentality. And we're going to do it here on this channel channel together. So if there's something specific you want to learn about, I would love to know. Go ahead, leave me a comment. Tell me what you want to learn about. Don't forget like this video. Hit subscribe and be sure to get notified when the next one comes out, and I will see you on the next video.
