This is a YouTube video titled "Boost your SEO with Linked In" containing a single-speaker presentation or talk from November 3, 2023, discussing strategies to leverage LinkedIn for improving SEO and content visibility following a Google algorithm update.
But the one thing that I wanted to point out is I've recently learned that, let's say if you have an article or you have a podcast appearance and you haven't shared it on LinkedIn yet, recently, with the newest Google algorithm update, LinkedIn links are actually getting priority. So if you're someone who typically shares your blog, your promotion, your website link, your podcast appearance, even just like your knowledge post on Instagram, try sharing the same thing on LinkedIn. Or look at optimizing it for LinkedIn with maybe different different copy or a different size image or different length of video. But leverage LinkedIn, because that is a free tool that you have access to that is used by a lot of people who probably are looking for someone just like you.
