This is a YouTube video titled "Crafting compelling conversion stories" containing a monologue or talk by a speaker named Colin, recorded on July 13, 2023. The content focuses on storytelling techniques, specifically how to relive and convey stories with enthusiasm rather than retelling them in a boring way. There is only one speaker present, and no mention of Beverley Simpson.
What would you say to them? Well, first of all, if you tell yourself that you're going to articulate it in a boring way so you actually, like, it's literally true, right? If you tell yourself you're boring, you're going to. You're going to tell it in a boring way because you're not going to go into the detail. And so one of the things you need to do first of all is you don't. You shouldn't retell your story. You need to relive it when you tell it. So you've got to go back into it. When you go back into it, the enthusiasm comes back into it. And so that's like, that's a more an embodiment technique. But I would say that, I mean, to be honest, like, I've had a lot of people say that to me or they'll say, like, colin, I don't really have a story. Every single time. We go through, like, the process of. We, in one of our processes, we go through like, really finding all the stories. Like, to be honest, you probably got like 200 stories that you could tell everyone.