This is a YouTube video titled "How do you write a book?" containing a discussion between at least two speakers about the purpose and strategy behind writing books, including considerations of uniqueness and competition in the market. The excerpt features a dialogue format but does not include Beverley Simpson as a speaker.
But then you also, you know, there are also marketing books that are books that are used to drive leads and maybe not potentially books that are used to actually profit off of. So how do you define the word book? And then as a professional, how do we know when we need to write one or if we need to write one?
Well, I guess really to write one, like, do you have something unique to share that will help people? Like, really? That's when I'm working with an author, that's the first thing we tackle. It's like, all right, how is what you are going to create going to be uniquely competitive? Like, for example, the author I was just talking with before this call for the podcast, there is a textbook called Communicating Nutrition by the Academy of Nutrition and Dietetics. So that's a big that's a big competitor.
