This is a YouTube video titled "How to connect with prospects through the evergreen sales process" containing a monologue by Beverley Simpson recorded on November 30, 2023. Beverley discusses challenges in managing evergreen sales systems, emphasizing the balance between optimizing sales funnels and maintaining free outreach methods like social media posting.
The volume in asks and the volume in showing up. And so what happens a lot to people, especially me, it happened to me and to people in my world when we're setting up these evergreen sales systems, is that we spend so much time optimizing the funnel, our landing pages, our thank you pages, our email, our content, our reels. And we spend so much time optimizing that one component that we often let the other free options that we have in place, like putting on, like, the social media, like posing on social posting on the Internet. So, so we start to let those go by the wayside. And hey, I'm guilty of that, too. It's not that it's bad, it's just that we need to get present to it, because there's two things really at play, which is that we have to remember that those are free outlets, like, you.
