This is a YouTube video titled "How to increase your business search engine rankings" containing a monologue by Beverley Simpson recorded on November 5, 2023. Beverley provides advice on improving SEO through YouTube links and online reviews to boost business credibility and search rankings.
With that said, when you're producing things on YouTube, incorporate your links into the description, especially if you're using YouTube shorts. So then if you have links that go back to your website from YouTube, that's going to help your search engine optimization. And being that YouTube is owned by Google, a lot of YouTube things tend to float to the top because it's in you. It's in Google's best interests to favor platforms that they own, such as YouTube. The other thing is, you can look at online reviews. So things like Google reviews, Yelp reviews, any kind of review platform. If you get like, good social currency, good social credibility, basically, people in your community trust you, believe in you, have faith in you, will vouch for you. That's going to do very, very well for your rankings and your credibility.