This is a YouTube video titled "How to Not Feel Boxed Into A Niche With Justin Schuman" containing a monologue by Beverley Simpson recorded in April 2023. Beverley reflects on her personal and professional journey, discussing feelings of being confined by a niche identity, her TEDx talk experience, and her coaching work with clients in 2022.
And I realized the reason the niche felt like garbage was because it felt exactly like the box I put myself in when I was a kid. I was just as suffocated, I was just as hidden from view, trying to amplify this one thing, see me only as this mom, coach and hire me and pay me a great deal of money to like work through this identity issue with you. And people did and it still didn't feel good. And so I skipped over a part. At the end of 21, I was also given a TEDx slot, a TEDx talk slot, which was very exciting and I had no idea what I was going to talk about. I gave a pitch and I ended up getting it, but I did not know what I was going to talk about still. And it ended up being all of this. And so my content really started to perform and then very, very like in a truncated way. In 2022 alone, I worked with 200 plus one on one clients, all on this work that we're doing today.