This is a YouTube video titled "How To Price Your Product with Vince Del Monte" containing a monologue by Beverley Simpson recorded on April 6, 2023. Beverley discusses pricing strategies, customer churn related to price points, and insights gained from other coaches about pricing challenges.
That's what I'm saying. Like, pricing has. You can't talk about pricing in a vacuum. So at the point the price that we started charging started to result in more churn because we weren't. The people we were attracting weren't making the money fast enough. So started thinking, I'm like, shoot. The price point that we went up to is really only going to gear to people already making this amount of money. And I got those insights from some other coaches who are like, yeah, we tried this price point. And, yeah, we got crushed at this price point, too. The only people that could afford it. And I'm like, oh, shoot. So I started to think, how could we tweak this?
