This is a YouTube video titled "How to scale when you're in the zero to 10k" containing a monologue by Jonathan Van Ness recorded in January 2024. The content focuses on business scaling strategies, emphasizing the importance of making data-driven decisions and the challenges of scaling prematurely without a solid foundation.
Or maybe now you have that's your, like, premium, premium offer, and you have an accessible option where you can reach more people. But now that you get here, in this 10k to 50k range, if you try to scale something that's broken, meaning that you have not figured it out in the 0-10k range, you will struggle and you'll struggle hard. And here's why I'm saying this is because if you've listened to me for any amount of time, you've heard me say over and over that make data driven decisions. Data driven decisions. Data driven decisions. But here's what happens when you have a loyal audience, they will buy from you, even if the offer is trash.
