This is a YouTube video titled "Instagram Success for Non Techies Mastering Algorithm Engagement" featuring Beverley Simpson speaking about how to use Instagram's algorithm to grow a business, particularly aimed at individuals who do not identify as content creators or tech experts, sharing her personal experience as a fitness professional and business manager.
So this. This is good news. It means that pay attention. Spend time thinking about who you follow, how you engage on the platform. I'll tell Instagram I'm interested, not interested. So how do we use this information to help us grow a business? Because if you're anything like me, I don't identify as a content creator. I'm not super techie. I'm a personal trainer. Former district fitness that turned into a district fitness manager. I run businesses. So for me, what I'm desiring is helping people use this to grow their business. Just like me, not become an influencer or content creator.
