This is a YouTube video titled "Low Ticket Pricing Techniques The Key to Growing Your Customer List" containing a monologue or presentation focused on marketing strategies related to low ticket offers and building an email list of customers. The speaker discusses pricing tiers and approaches to finding effective offers for stores. The content is from March 28, 2025.
What we really need to do when we're looking at the offer. Okay. Is because what we have to do, the small offer, the tiny offer, the. The front end offer, I call it the front end offer. But because I like to build an email list of customers, people who buy. Because you may or may not have heard people say things like, oh, well, if you have a low ticket offer. Now when I say low ticket, I'm talking about, I mean low ticket compared to what? Right. But for me, and the way that I define it is I really think of anything that is, you know, 997 and below. Okay. And now there's going to be even tiers of low ticket offers. Now when I'm talking about like a lead load, like a low ticket lead, I'm like the first buy, I'm really looking at the $9 to $97 range. And then we're going to have some other ad, you know, ads on top of that. Because you're a store right now. Do you have to. No. Some people are super successful when they are just focusing on one offer. Okay. So it's not about doing it right. It's about finding what is going to work best for you.