This is a YouTube video titled "Maximize Your Revenue: The Effort Behind Selling Free to High Ticket Offers" containing a monologue or talk focused on sales strategies and the challenges of selling products at various price points, emphasizing the effort required regardless of price. The speaker discusses client engagement and revenue generation tactics. There is only one speaker identified as SPEAKER A, and no mention of Beverley Simpson.
It's going to be just as hard to sell something for free as it is to sell something low ticket as it is to sell something high ticket. The effort remains the same. How many times have people signed up for your free stuff and then they don't show? How many times have they come to your call and then they don't show? How many times have you said, hey, come, you know, come to this recall and they just won't do it. And so then you get thinking, oh man, maybe I just don't, you know, if they're not going to come to my free thing, how are they going to come to my load ticket? Right? So I get this. It's just this vicious cycle. The truth is, if you want to generate revenue and you want to generate big revenue, then solve big problems. And, and just because you won't pay for it doesn't mean that your client won't pay for it. And I've seen the back end of a lot of people's businesses, people who are brand new and they're generating 3 to 5k in their, in their high ticket offers. Now that doesn't mean you can't have an accessible option. But just because you have an accessible option and you're selling something for $200 doesn't mean that it's not going to take as much effort as it does to sell the 2K offer.