This is a YouTube video titled "Reveal the truth about visibility" containing a monologue by Beverley Simpson recorded on December 30, 2023. Beverley discusses conflicting advice about advertising and posting frequency for business growth, emphasizing the importance of aligning strategies with personal priorities and resource management.
We also hear don't use ads until you use 100k per month. We also hear ads are the fastest way to increase your visibility. We also hear post every single day. We also hear don't need to post every single day. Don't post every single day, you'll burn out. Post four times a day. We also sit here, just post every day. Not a business strategy. Okay, so this can be really confusing because which is it? If you're sitting here and you're thinking, you know, you know it can be really confusing and so I want to just unpack why people are saying that and then I want to unpack and then, and then ultimately you have to get clear on what's going to be in alignment for you because all paths lead to wrong. And for me business growth requires resources, time, energy, effort and money. And for me I want to prioritize my time over my money because then I'll have plenty of both.