This is a YouTube video titled "Revolutionizing sales with personalized videos" containing a monologue or presentation discussing the development of a tool called Orbit that automates the creation and sending of personalized video messages at scale to clients, aimed at improving sales outreach efficiency. The content is from August 30, 2023.
And what we found is we'd get a lot of email responses that we could turn into demos or calls. And we got so good at it that we realized, well, we have to outsource one of these. We either outsource the closing doing the appointments, which we didn't really want to do, or we outsource the video production. Because making Loom videos, as you, I'm sure you know, takes forever. It can take like, it was taking us about four hours a day to make 30 each. So we were sending 60 loom videos a day. So this is a big blast campaign, right? So we actually built a tool completely from scratch, all coded ourselves, that we call Orbit now. And Orbit's been around, I want to say, just about eight months in terms of development to where it is today. And it basically allows you to send personalized videos to all of your clients at scale, with no limiting capabilities. So you have a list of a thousand clients that you all want to solicit the same message to. You can plug all them into our system, and it will personalize each video and.