This is a YouTube video titled "Six pillar strategy, structure and skill" containing a monologue or talk recorded on January 6, 2024, discussing business strategy focusing on scalable structures, pricing, and valuing services to ensure sustainable growth. The content features a single speaker providing advice on business operations and client management.
And then the structure. So I talked a little bit about the structure is making sure that the structures that you have in place are actually scalable and that you're not working in the red. Meaning think about the amount of hours it takes to acquire a customer to fulfill on a customer, and then make sure that you are actually getting paid for the hours and paid for the outcome that you deliver on. And you have to value what it is that you bring to the market space. Otherwise you can't expect other people to evaluate. And so if you're under charging for your services, then it will break you. Now, this doesn't mean you can't have accessible options. Of course you can have accessible options. However, undercharging for your services is detrimental to your business, to scaling, and to your clients.
