This is a YouTube video titled "The power of binge worthy content" containing a monologue or talk from December 14, 2023, discussing strategies for gaining podcast listeners by leveraging content gatekeepers and audience engagement. The excerpt features a single speaker explaining how podcast discovery typically happens.
And I call these your five content gatekeepers. Because think about it this way. If you are a podcast listener and you are looking for a new podcast to listen to, then what most of us typically do, we find those podcasts one of two ways. Yes, we might hear that host on another podcast. We heard their interview. We go follow them, right? You're listening to this interview right now. You might like what I have to say, and you might come check out my podcast. Hey, you might hit the follow button and I will earn a new follower from this interview right here. But I wouldn't earn your attention and your time if I didn't have this piece dialed in.
