This is a YouTube video titled "The power of value" containing a discussion between two speakers about the concept of providing value by helping people and the shift from selling information to offering meaningful context and presentation. The content was created on November 28, 2023. The speakers are not identified as Beverley Simpson.
I'm going to say three ways here. Okay. Value is giving people wins.
Like, help them. Literally help them.
And so.
What does this look like?
Okay, so I'm going to break this up in a way that I've never broken this up before. This can be your context, the way that you present information. Okay. And what I want.
You to remember.
Is that if.
You'Re selling.
Information, then we need to take a look at your offers, because we are no longer in an information age. Information is abundant and it's accessible for free. Whether it's in, whether it's YouTube podcasts, whether it's Instagram, it doesn't matter. People can go and figure out the what and the why. They just can.
