This is a YouTube video titled "The power of visibility" containing a monologue or talk recorded on December 30, 2023. The speaker discusses strategies for increasing visibility, including collaboration, referrals, and the use of ads to reach a wider audience and generate passive income. The content focuses on marketing and audience engagement techniques.
When it comes to visibility. You can collaborate, you can ask for referrals. You can do so many other components. That's number one. And then number two is you can use ads. Oh, people get cranky about ads because they're like, oh, you shouldn't be using ads until you have blah, blah blah. That's all arbitrary and fake and false and not true. Okay, Because I don't know about you, but I want to prioritize my time over my money and if I'm going to spend time crafting beautiful messaging, then I want to get it out to as many people as possible. And so you could run engagement campaigns through campaigns. What happens is this is how you make passive income. And I'm putting passive in quotes because that work is not passive. It's already done. You've created it but now you're pushing it out into more audience members and inviting them to actually hear and receive the message, which is a good thing.