This is a YouTube video titled "The Value of Connecting and Having Conversations" featuring Beverley Simpson speaking about the importance of engaging with people through calls, texts, and emails strategically to create offers that meet their needs and drive sales. The content is a monologue or talk focused on communication and marketing strategies, recorded on November 24, 2023.
But it's very valuable to connect and have conversations with our people. Because if you are creating offers that nobody wants, they're not going to land, they're not going to sell. If you want them to want it, or if it's something that they need, they won't buy it. And then you want to be reaching out as intimately as you possibly can. And so what does that mean? I want you to call, I want you to text, I want you to email. Frequently. All of it at the same time? No. You can use strategy, organize on your strategy. You look at the growth equation. There's a visibility value and volume.
