This is a YouTube video titled "What To Do When You're Not Making Sales" containing a motivational and instructional talk from May 17, 2023, focused on helping fitness business coaches improve their sales by addressing customer belief and messaging strategies. The content is delivered by a single speaker providing advice and tips.
If you're running a fitness business and you're not making the sales that you want to be making, then you might be missing this one ingredient that most struggling coaches miss. Your customer. In addition to believing in you believing in your offer, you know the same things that people talk about. They need to believe in themselves and believe that they can do it. Bonus point if you get them to believe it. Now this is why I don't talk about know like and trust and I talk about the ladder of believability. So how do you get them to believe in themselves and believe that they can do it? Well, recognize that it is an objection. So use your messaging to do two things. One call it out. Let them know that you're going to be there to help them every step of the way and two highlight the consequences that are already there if they don't get started. Follow for more tips.