Why YOU Should NOT Start a Business

The Small business show episode 385 for Wednesday, June 22, 2022. Greetings folks and welcome to the Small Business show here at BusinessShow Co where we are small business ing every single week. Our sponsor for this episode includes rate tracker@sky-sale.com Rate tracker, your credit card processing rate watchdog. We'll talk more about that. And we've also got another podcast to tell you about in this episode, which we'll talk about both of those things a little bit later. For now, here in Durham, New Hampshire, I'm Dave Hamilton and coming to you.

From South Lake Tahoe this week, I'm Shannon Jean. How are you, Dave?

I'm doing all right, man. I'm doing good. What's up? We, we had our oven installed this morning for those of you following that saga.

The one that expired, right?

Yeah, the one that expired. Yes. We, we bought a, a new one that has a, a renewed or a new lease on life. That's right, yep. And I'm setting a 10 year clock on this thing, man.

Yeah, that's smart. Yeah, get those stickers expires on that's, it's an interesting concept.

I, I, I, and, and once I, you know, I, I mean what I say once we get through with, we've got, we just built a patio and so it's like getting the fire pit and the hot tub and all this stuff hooked up. Once we get through all of that and all the surprises are over with that the financial surprises, I call them, then we're going to head down the path of replacing our two refrigerators in the house because, because those are also on borrowed time and I want to replace them on my schedule if I have any say in the matter. So smart. Yeah, great. Yeah, yeah, yeah, yeah.

Very cool, very cool. So go ahead. Recently on the road. Yeah. You were recently traveling.

Yeah, yeah, yeah, yeah. Nothing, I mean, well, I mean obviously we were over in Greece. My daughter left early, early this morning for some time in Canada and I mentioned that I was going to talk about another podcast. I will do that here as part of a little tip that I wanted to share. And the other podcast that I want to tell you about is one of my shows. It's macgeekgab@macgeekgab.com it's the show I've been doing for 17 years. Many listeners to this show probably came to this show from macgeekab, but I know there's many of you that have not because this show's been in existence for Seven years of its own. And what we do over at MacGeekab is we share tech tips and mainly focused on Apple users. We really are like Q and A for Apple users. And if the reference car talk for Apple users makes sense to you, then that is a perfect description of what that show is. And if it doesn't, kids, ask your parents. They'll tell you what that's all about. And we talk about a lot of things. Like, Shannon, did you know that if you press and hold the mute button during a call on your iPhone, it will put that call on hold?

Oh, that's a great tip.

Right?

That's a good tip. I did know that.

Okay. Yeah, I did know that.

That's a good tip.

Yep. And if you say, you know, you can. You can, like, dictate with Siri or whatever, but if you're in the car and. And trying to dictate a text message to Siri, that can be a difficult thing. Cause you'll say, hey, comma, Shannon, exclamation point. Thanks so much for messaging me, period. Right. Like, that whole thing, it starts to get pedantic now. Apple's fixing that in the next version of the os, but if all you want to do is send somebody a voice response, you can say, reply with audio. And from there, that's awesome. Siri will let you record that. Yeah, I know. It's crazy. Like, it's all kinds of cool things. And I learn all the things I just told you I learned from our listeners and then had the pleasure of sharing on the show. One thing that I learned because of all of our recent travels, that I was happy to then also share on the show, and I'm happy to share here, is when you're going to another country these days, at least if you're someone like me, having data, like on your cell phone, data access is huge. You know, you want to use maps, you want to be able to look things up while you're out and about and not necessarily on WI Fi. And the good news is most of our phones these days, Shannon, use, allow us to have two connections active at once. And, right. You put a SIM card in your phone like that. We've been doing that for a long time, right. You get a new phone, you put the SIM card in, and, you know, your number comes over and all that stuff. And all the iPhones, and really all the Android phones that are out now still, of course, support a SIM card. Most phones, in fact, any iPhone from the XR, the 11, the 12, the 13 series, all support dual SIM cards. But the second one is a very special type of SIM card. It's not a physical sim, it's an electronic sim. It's an esim. And the beauty of the ESIM is it used to be when you went, even if you had dual SIM capability in your phone, you'd land in whatever country you were in. And as soon as you got off the plane, you had to go to like the SIM shop in the airport and buy a SIM and a plan and put that in your phone. And it was a very chaotic process. And getting it all activated was such a pain in the neck. Well, with an esim, you get to do all that stuff before you go. So you just pick your. And because you can have two in the phone, you don't need a SIM that has a voice line. All you need is an ESIM that has data access because you can leave your voice and your texting on your regular sim. And even better than that is you get to shop for that ESIM at home where you can really look at things and you don't have to do it in the mania of the airport after a red eye. And even better than that is a website that I found Shannon called esimdb.com so esim database, esimdb.com you tell it what country you're going to. This is a free website. I need to find a way to send them money because I don't know what I would do without them. I don't want them to go away. You go to esimdb, you say, I'm going to. Like last night my daughter and I went online, chose Canada. You get to sort. They show you all of the ESIM providers that serve Canada. Great, okay. And then you can sort by the cost per gigabyte, the amount of time that the SIM is good for the overall price of the sim. And I know my daughter's gonna to be in Canada for 14 days. So it was like, all right, well. And I just chose to sort by price from lowest to highest, like actual out of pocket cost. And then I just scrolled down the list and it was like, okay, not enough data, not enough data, not long enough, not long enough. Okay, great. There's one 10 gigs for 30 days for 18 bucks. And that happens to cover her in also the US But Canada and, you know, wherever else she needed to go. And. And that was it. And it was like, okay, great, good to go. Bought it. The entire process, including activating it on our phone, like from starting at ESIMDB to Being completely finished and we're on to the next thing. Five minutes.

So really, that's awesome.

It's crazy. Yeah. So these are the kinds, I mean, a, that's a tip that every small business owner probably needs to know about as travel is, you know, kind of rekindling here. But also these are the kinds of things you'd learn about on macgeekab if you want to listen. So there you go.

That's terrific. Thanks for sharing that.

Yeah, man.

Good tips.

Yeah, I think so.

Reply with audio. Okay. I'm trying that today.

Right? Like, yeah, yeah, yeah, I love. We, we try to. We don't do it in every episode, but we try to start most shows with a quick tip and, and though it's several quick tips sometimes. And those are, those are them, you know, those are some recent ones. Yeah, yeah. It's pretty good. Yeah. So it's, you know, there's all kinds of changes happening and, and it's wonderful for all of you out there. There are changes that are happening and some of you are about to start businesses and we are here to tell you why you should not start a business. That's going to be our topic today.

To not start.

To not start. Not start.

I like that. That's good. It's going to be a contrarian episode.

Well, I mean, it might be accurate. I mean, we might highlight something that is exactly a reason why you should not start a business.

I like it.

But if you don't find yourself there, well, then maybe it is time to start a business. I don't know. I don't know. Before we do that, I do want to tell you about rate tracker from sky-sale.com Rate tracker, payment processing, you know, with our credit cards and everything. Shannon is nuts. So many of the providers out there are literally out to confuse you so that they can screw you on money and charge you higher processing fees than a you should be paying and in many cases higher than you think you're paying. Right. They make it confusing intentionally. So let me ask this question, but it's a loaded question because I have the answer. What if there was a free solution that allowed you to easily and automatically understand your bottom line, credit card processing rates and fees and every month, wouldn't that be amazing? Like, think back, Shannon, when we dealt with those providers whose names we say a lot in the show, but I probably won't say here and the thing. Yeah, it's a nightmare. Well, good news. Rate Tracker, our sponsor, is a free and simple way for you as a small Business owner to know your costs to accept payments so you don't get lied to or taken advantage of by your payment processor. Rate Tracker makes it super simple for you to understand your costs to accept payments and provide you with free access to trusted payment experts like skysale Solutions who can give you free advice on how to optimize your payment acceptance program. The way Rate Tracker works, it will alert you when your net payment processing costs change and it'll simply tell you what they are too. But it's looking out for you. It's such a cool service. I am so glad this exists. The only thing that upsets me is I didn't know about it a few years ago when I was running into these problems or really for the 10 years prior to that when I was being screwed and I didn't know it. But you know, we learn. We live.

Every business owner can use this service.

Every business owner. So go to go to sky-sale.com/rate tracker to sign up for the only service who is dedicated to helping you know your numbers, keep track of your payment processing costs and alert you immediately if there's ever a rate increase. Again, that sky-sale.com/rate tracker. And our thanks to Skysale and Rate Tracker for sponsoring this episode. All right, Shannon, let's get into this, shall we?

Let's do it.

Why? Yeah, go ahead.

Yes, why you should not start a business. Right? I mean, the past seven years we've been encouraging you, right? Every. All our listeners, why you should start things you need to do. You know, along the way we've had tons of people on the show that talked about their success and how they powered through adversity and all that stuff. But I think it's a good time to talk to the people that maybe haven't started the business and maybe there's very good reasons. And I want to talk about those reasons today and blow through some of them. And you made a comment earlier, David, I found interesting. You said that some of these reasons were valid and some were not. Or was that the term?

Yeah, as I started, you know, we, we talked about this earlier in the week and, and as we usually do, we kind of both formulate our thoughts. Shannon and I each have very different approaches to formulating our thoughts, which is great. I love it. And as I was formulating mine and coming up with reasons, some of them were, I put on my valid reasons list, like things that, that you know. Absolutely. If, if this is true for you and it is immutable, meaning that it cannot Change, then you probably shouldn't start a business. But if you think this is a reason, others are on the invalid list, if you think it's a reason you shouldn't start a business, well, I think you're wrong, actually. But, you know, we'll get there. Yeah. Yeah. So, yeah, I will. I will. I will surprise you with these, hopefully, as we march through this year. Yeah.

And I think the first one we're probably in sync on, we've talked about it a lot over the years. In fact, episode 15, all the way back, you know, about seven years ago, and episode 13, we did a managing your fear episode. And then a couple episodes later, we did a show called the Fear Confessional, if you remember that, Dave.

Oh, man.

Yeah. And we both talked about our own fears and how it held us back and how we got through those things. And so the first reason why you should not start a business is on my list is you are afraid. And I think that fear is the. I think it's the number one reason why people fail to act. Afraid of failure and maybe even afraid of success.

Oh, definitely. Fear of failure and fear of success are the same thing because they are changes. They are things that will impact your life significantly, perhaps. And change is. Fear of change is a huge thing. Even just starting a business is a change. And so fear of change is there. Yeah. I also had fear at the top of my list, and it is at the top of my list of invalid reasons why you should not start a business. Because being afraid is normal. It is something we all experience. I still experience it regularly with my businesses, in fact. Of course, when I notice my fear creeping in is when we are about to do something different. You know, if I'm sitting here at my desk, let's take Backbeat media, for example, right? Business that. That we've had for a long time here, 23 years, and it's the one that we manage and, you know, sell all the sponsorships for a bunch of podcasts. When I'm sitting at my desk, you know, somebody sends me, sends us a thing, hey, I want to, you know, vet some new sponsor for a new campaign. That's a normal thing for us. Zero fear. Zero fear. When I sit and say, as we go through the whole process, the money comes in. It's great, like, coasting along, business as usual. Now, the first time I did that, there was not zero fear. It's very much more than that. But now we do that all the time. No fear. Any time. I just talked. We've been talking to New. Some other podcasters. They're not necessarily new podcasters. In fact, many of them are not new podcasters. But we're bringing more podcasters into the backbeat family. A few more. And talking with someone for the first time. As I head into that phone call, I start coming up, or if I look at it and it's three hours later on my schedule, immediately, oh, well, I don't have time for that today. Maybe I should push that call off tomorrow. Like, these are the thoughts that enter my head because it's something new. These people don't know me. They may not like what we tell them about how backbeat works, and they might not want to work with us. And that's. I think there are. If we talk to 10 podcasters, that might be true of seven of them, because we work in a very specific way that works for us. And that's okay. Like, we're totally fine with that. It's those three that we really want because it's a good fit. But I'm always afraid of what those seven are going to say, because I know what they're going to say. But it. And I. I've learned to notice that fear or the things that are the symptoms of that fear and ignore them. Now, there are some things where you want to acknowledge the fear and maybe, maybe listen to it, but there's a lot of times you don't want to listen.

Yeah, you actually came up. This topic, I think came from you. We did episode 370, using fear as a compass, and we did that show not, not too long ago. We'll put these, These links in the show notes so if you missed those episodes, you can go back and listen to these. And I think it's. I feel similar. I would call it like the, you know, my nerves kind of get going or whatever.

Yeah.

And it's not that. I mean, I guess you could consider it fear a different, different level. But I really enjoyed that fear is a compass concept because in my experience, if I look back on the things that made me nervous or fearful of trying something different or changing some things up, some of those, I would argue most of those things had a very positive impact on my business and even on my personal life.

Yeah. Yeah.

Looking back at them.

That's right. Yeah. Change changes for me, anyway. Always fearful. It's full of. I am full of fear when I am. Am going into change, and that's never going to change. No pun intended. Right. But it is. It is something that I've learned and now I notice it and it's like, okay, what's the reason for that fear? Is it. Is it a. A reason. A valid reason to not proceed? And those are two different questions. The fear is valid because it's. I mean, it's a feeling. Right. If it's. If it's a real feeling, it's a valid feeling. But is it a valid reason to stop moving forward? And that's the question you need to ask yourself, because sometimes the fear is telling you do not do this. Right. And, and, and it is correct. But once you look at it logically, but you have to be able to notice, detach, and evaluate. Yeah, I like it.

It's good.

Yeah, man.

Y. That's good. It's. It's a. That's a huge, huge thing to get. To get through. But once you learn how to master it, you can be really powerful.

Yeah, definitely.

I do have the next one for me.

I was going to. I was going to list my. My first valid reason.

Yes.

And that is if you're lazy. If you are lazy and that is something you are unable or believe you are unable to change, then don't start a business because it's not going to work out. If you're the one in charge, you have to figure out how to make things happen and how to convince yourself that you want to do things. Shannon's trick of when you say you, You. You figure out what story you want to tell, and then that makes it easier to plan the path and walk the path to get there. That's. That's a hack against laziness, as I see it is. Right.

It's totally that way.

Yeah.

It's a. It's a trick.

It's a trick. But it works.

But it works because you. You have the opportunity to kind of craft this story. And I mean, I tell my kids this all the time. I'm sure they're so tired of hearing me. But say it. But it is true. And it works for me because even though, you know, I've started a bunch of companies and had, you know, some level of success and continue to have a great life, sometimes I think of myself like, you know, just getting yourself motivated. I know I'm not lazy. I don't sit down very much, but sometimes it's hard to get going. And that. That story. Techniques pushes me to, you know, to keep rolling because I know. I know what I want to talk about. I want to talk about getting how I got things done.

Yeah. You know, and I run ironically, for me, fear is used in the right Way as. As a motivator is often a thing that makes it very easy for me to push past being lazy. If I. If I sit and think, okay, well, if I don't do the things that we need to do, if I don't go add to live with my example, if we don't add more shows, we will have attrition. Right? Shows will end. Shows will choose to leave us. I mean, it's just a natural part of being in business. If we don't add new shows, if we're not growing, we're shrinking. And it will happen slowly. So slowly that it's like boiling a frog sometimes. And you don't notice it until. I don't want to say it's too late, but it's later than you would like to be addressing it. And so the fear of that drives me to go and be like, no, okay, well, if I don't go talk to this person, I know that. That, you know, one of my shows is in the process of making a decision to either end or leave or no longer be represented by us. Right. Whatever that. Whatever that outcome might be or whatever that path might be, if I'm not having the conversation to add more, we are then therefore, we are choosing to shrink. It's like, oh, yeah, I can't do that. Yep. Take that phone call, man. Yep.

Yeah. No, it's good. And what my takeaway from this is, is we all have that part of us inside. I think most of. Most of us do, but it's coming up with a system to manage it and to, you know, trick yourself or have a hack or just realize, you know, holding yourself accountable. Whatever it is.

Yeah. Whatever it is. Yeah.

Is. Is the. I tell that story. The two guys go to the gym, and as they leave the gym, they each hand each other their bags and they say, I'll see you tomorrow. Because, you know, they hold each other accountable. Because you're just like, well, I have to go back because so and so won't have all his gear. You know, that's right. It works. It works. The next one for me was I hear a lot. People say, well, I don't have access to resources. I don't have any capital to start a company. I need to go buy a bunch of stuff. You know, you need some money, right? How do you get this going? And I. I think that while there. There's definitely some validity to this depending upon what you want to do. It's just another piece of the puzzle. It's a. It's another problem. To solve.

Right.

And I, I think we should do a show like how to finance anything.

Oh.

And how to get.

Right. I like that idea. Yeah, yeah, yeah, yeah, yeah.

We've kind of talked about it over the years. I was searching our archives, seven years worth of business information and it's kind of spread out. And so I think we should do a show that focuses just on, hey, here's some traditional ways and here's some alternative ways because we've used both and ways to get access to capital. But you can definitely do it. And I'd love to dig in more, but I think there's more than just a couple minute conversation to it. So check back soon. It may even be next week's episode.

It's on the list and it's. Yes, it's now high on the list. That's right. Yeah, that's a great one.

But don't let. That's not a wall that.

Oh, no.

Slow you down. But you're gonna have to figure that out.

You're always going to be up against that wall. If you have an idea, chances are you are not going to be able to fund it, create it the way that you want because you don't have access to all the resources that you would need. That's the entrepreneur's scenario. Right. I don't want to call it a curse or a dilemma or even a. It's just how it is. And so you figure it out. Yeah, for sure. Yeah, yeah, yeah, yeah.

Speaking of ideas, one of the, one of the things I really like the saying, I think about it all the time. One that you remind us of often, Dave, is if you want your idea to be worth a hundred bucks, go write it on a hundred dollar bill. Something like that. I'm paraphrasing. Right?

Yeah, right, right.

But the concept, you know, thinking you don't have a great idea so you can't start a business, you know, it's not the idea that makes the business succeed. It's the day to day grind. It's how efficient you are in the implementation.

The implementation. That's it. Go make it happen. That's the.

Yes. That's the differentiator. There's so many people that come up to guys like Dave and I that have been in business for, you know, 25, 30 years with an idea and you're like, okay, well that's great. You know, but let's not. What's the next part? How are you going to get this all done?

Yeah.

And, and most of those people don't come Back when you, when you push back and say, okay, show me how you're going to achieve these things.

Well, I mean, just, just if you need this proof to you look at the restaurant business, new restaurants start all the time. Are these ideas unique? I mean, you could, you could really narrow it down and say, oh, well, this one is serving something in this way, and this one's serving something in this way. But in general, the idea of opening a restaurant, not unique, not even close. But some of them succeed wildly, some of them fail miserably. Why? Well, there's a lot of factors, but most of them come down to how was it done? Not what were they trying to do, how was it done. That's where your answers always lie. So, yeah, you don't need a billion dollar idea. You need an idea. Sure. Yeah, you got to know what you're gonna do.

But yeah, if you look in your area and you think that the carpet cleaning business or service is, is a joke and there's an opportunity to, you know, get a bunch of big commercial accounts if you did something a little differently, that that's an idea. Enough. The action of getting things done are far more important than the ideas.

I agree. I agree. Yeah, yeah, yeah, yeah. One of my favorite ones that is a, that I call a valid reason, is that your immediate family, not your extended family, and being very. The people you live with that are going to live this life with you, whether they choose to or not, if they don't support you and you can't get them to support you. I call it a valid reason. I mean, you can certainly create a business if your partner or your kids or whatever don't support you. I'm not saying your business partner, but your life partner. Although the two are very closely related.

They are. It's a really tough one if you.

Don'T have the support of them or if they're telling you you're going to fail, you know, which is the, which is anti support that's going to make things really difficult for you. And, and I would say, I hate to say it, but I would say if, if you've got, you know, your, your spouse or your partner or your kids, the people that are right there every day that are going to be in your ear every day, if they're saying, you can't do this, I don't believe that this is doable, all of that, then yes, I agree, you should not start a business.

Yeah. And I had that same one, and I think you're right. It's so challenging and you know, one thing you can try to do, and I have this right above my lack of confidence thing that I want to talk about. And it'd be the same in a similar mode.

Yeah.

Can you start some small things that. To build confidence in that they think you're. Oh, okay, maybe he did. Maybe that person. Maybe this is something to it. Can you do a little side hustle or something that you're like, hey, look, I made a look, you know, my comment always, okay, if you can make 500 bucks, you can make 5,000, you can make five, you can make 50, and on and on.

Yeah.

Because scalability is a whole nother, you know, part of it. But can you show them? Hey, look, I decided not to sit on the couch and I'm doing research and I'm. I built this, or I'm selling this, or I learning how this thing works, and I just got whatever I achieve. Something that not only helps build your own confidence, which is really important, but the confidence of others in you. And so maybe you can lead them down the path, so to speak of. And maybe it's a side hustle and you keep your regular job. Because a lot of this lack support is. Is fear. People are afraid.

They're projecting their fear onto you. Of course. Of course.

That's right.

Yeah, that's right. And. And it is. It is invalid, but it's really tough to get past it when it's the people you are immersed in life with every day. Because I also have on my list of invalid reasons, if your friends say it can't be done because they're easier, not easy, easier to ignore than the people with whom you live. And so it's the same thing, but, you know, at arm's length. And if your friends say it can't be done, okay, well, fine, then maybe just find a way to use that as fuel to prove them wrong.

Yeah, yeah, yeah, yeah.

But, you know, living your life to prove your spouse wrong, that's a different modality, I think.

It is, it is. And so you who know your. Your significant other the best. Yeah, it is. And you know, being an entrepreneur is a lot of starts and stops and. Or fits and starts, whatever they call it.

Yeah, fits and starts.

Yeah, yeah, Fits and starts. I have, you know, started things that didn't go anywhere and had to pivot into something. But and for me, always having a strong foundation, once I started one business that. That was paying the bills and was solid and I was getting paid and.

Oh, that's a. That's a huge thing. Right there. Yeah, it is.

Because then people say, okay, you do have this skill set. So then when I said, okay, I want to go start another company, it wasn't like, what, you know, oh, all.

Right, let's see how it goes.

How can that work?

Yeah, how can that work? Right.

Yeah. So think about how you can build confidence, their confidence in you with small little things that are not going to put them at risk and make them fearful of this change that you want to embrace.

Embrace. Yeah. And forcing them to embrace. It's, it's one thing for your friends to be just sort of watching as passive observers, but if it's your family, you know, they, they are going to have to suffer the results of this, positive or negative. So the pain.

Yeah, the pleasure and the pain, that's for sure. I mean, your friends are idiots, so don't worry about them.

That's fine.

You know, you can always.

There is, there is a mindset. You know, I still follow that, that guy, the hardcore closer, Ryan Stuman.

Oh, yeah.

On Facebook. And he is all about making sure you surround yourself with people that not only believe in you, but believe in the life of an entrepreneur, of people that can just go out and get it done. He has continued to just level up and level up and level up since we met him, and he's proven that there is a lot of truth in that. If you're hanging around with people and he talks about the force of average and whatever your average is of the people around you, that is where you will gravitate. And it's very difficult to consistently be above or below the average of the people around you. So his idea is, well, cut the people that can't believe in this or can't even comprehend this out of your life and only have people around you that, that, that truly support this. Easier said than done. Way easier.

Yeah, yeah.

But, but it, but there's, it's not wrong. There's some truth here. Yeah, exactly.

It's not wrong.

Yeah, yeah, yeah.

Do we have a little time to talk about time here?

I, I, I, I don't know, Shannon. I don't have any time to do this, man.

It's crazy, right? I hear this a lot, too. I don't have time. Where do you find the time? How can you, you know, this kind of thing, you know, if you don't think you have enough time to start a business, I would suggest you really, the first thing you should do is start keeping track of your time.

Yeah.

You know, I love this to did list concept where you know, during the day, instead of writing a list in the beginning, actually it's throughout the day and towards the end of the day or night that you write down what you did and what you accomplished and how much time you spent doing these things. And, and I think you'll be pleasantly surprised that there is time to carve out of your day. We're all in different situations. It, of course, you know, if you've got little kids or other extenuating stuff going on in your life, of course it takes more time. But, you know, I can tell you my own story was, you know, I've told this before on the show when I figured out my kids, we wanted them to go to private school. I didn't, I didn't have enough money for it, you know, and sure, like, how do we do this? And I used that.

I think that's when we met.

I think so, yeah. Because I reached out to you and said, hey, I need to start a business because I got to pay for private school for these kids. And I used that rich dad, poor dad concept was, you know, Robert Kiyosaka, whatever, where he wanted a Porsche. He didn't just go borrow the money to buy the Porsche. He's like, well, how do I figure out how to generate the revenue that will get me the Porsche? And so, you know, we, my wife and I, we worked 10 to midnight. You know, Dave, you did all the back end, the tech stuff and the promoting, the sold the ads and everything on the site and we did the, the content after the kids went to bed and we sat down across from each other at a table and I remember Renee did the coupons, I posted deals. You can find the time. There's a phrase I love is, you know, whatever you want, you just have to figure out what it costs and you have to pay for it, but you have to decide to do it. You can't just want, oh, I want to do that. No, you have to make that decision and you can carve out the time. You may be a little more tired, you may have to lose a little sleep, get up earlier, go to bed later. For me, it was working late was my thing because I'm not a morning person. And it worked out. When I wanted to learn how to create websites, I took a course in the middle of the night and you just plow through it. Got to have a way to do it.

Well, I love your sort of knee jerk answer to people who say, I don't have the time. I've seen you do this. You ask Him. Well, do you ever watch tv and, and, and, and immediately it's like, oh, yeah, actually, I do have the time. You know, you, You. I think you put it in our prep notes as the ten to midnight story. I'd call it the eight to midnight story. You know, once dinner's over, you got four extra hours in your day, man. Like three, Even if it's just two. Like, okay, that's ten hours a week. Ten hours a week, yeah.

It's massive. And it's, It's a great way to, you know, continue your education, learn new things, try new things and experiment on your own. And then when you're, you know, you're not going to. You may not find success right away. You probably won't. But as you, you know, okay, this. I'll try this. Let me. Oh, that didn't work. But look what I learned. I can do this. I'm going to go this route now and try this new thing. You're going to just build that confidence. And then when you start dripping out the. The dripping of success to everybody else, they start looking at you in a different way.

Yeah.

Because you're not just the guy or the girl that talks about all these great ideas, and you're going to do this, you're going to do that, you're talking about what you've done and what you're in the process of doing.

Yep.

And that's powerful, man. It's a system that starts to have impact and it. And it energizes you to just go to the next level and level up and go this and do that. And, you know, I'm searching for those things every single day. We were just talking about, you know, the. Our podcast here and finding ways to change it and do new things. I'm always on the lookout for that. And you guys can do that, too.

Yeah.

Got to carve out that time.

Yeah. Well, speaking of time, do we have anything else to share? Is it. Is it time to give our listeners time to do the next thing in their lives?

Yeah, I think that's really what I have to do. You know, read a lot. I. I really love, you know, finding new books, whether it's the E. Myth, the Power of positive thinking. I love Scott Adams book, How to Fail at Almost Everything and Still Win big. Because it's a very contrarian way to look at things that when I read, I was like, whoa, this is totally different. And, you know, we've been telling you these things for the last seven years. Are you going to let the next seven years go by without taking some kind of action. And I would challenge you to do that. And come visit us in the small business support group Business show co Facebook, tell us your story, tell us what's in your way, and we'll help you figure it out. And we appreciate you listening.

Yeah, absolutely. We, you know. Feedbackusinessshow.co that's where we want to hear from you. Make sure to check out rate tracker@sky-sale.com ratetracker and go get a listen to our Mac Geek podcast, too. We'd love to see you over there. See you next time. Keep living that charmed life.