Don’t Hire a COO to Fix the Wrong Problem

22 Dec 2025 · 1 min
1:21

Cameron Herold explains when to hire a COO: use an activity inventory to list your daily tasks and rate them as Incompetent, Competent, Excellent, or Unique Ability. Remove or outsource the first two, delegate the third where you can, and bring in a COO to handle high-value work that isn't your strength.

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