Here’s How to Make Your Team See the Future (Vivid Vision Blueprint)

As if the owner was walking around their company. Describing everything. Describing the interactions with the customers, maybe three or four sentences. Describing how the employees work together. Describing how we live core values and hire against the core values and how we celebrate core values on a daily basis. Describing the office environment. Describing our hybrid work culture. Describing our meeting rhythms. Describing our use of metrics. Describing sales and marketing and operations and IT and finance with enough description that somebody else could go, oh, I can see it. I can literally see your company. That's a vivid vision. And then every sentence of that four or five page document becomes a future state that you can reverse engineer and help make that sentence come true.