Cameron HeroldFounder of the COO Alliance & Invest In Your Leaders Training

Investing in Yourself is NON-NEGOTIABLE!

22 Jan 2024 · 1 min

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1:25

Cameron Herold argues that investing in yourself is essential and describes three concrete personal investments: (1) active participation in entrepreneurial mastermind communities (he reports spending at least $500,000 over the last 15 years and claims at least a 10x return), (2) focused development of leadership "soft skills" (situational leadership, delegation, conflict management, communication, executive functioning), and (3) reading and applying lessons from the book Leadership and Self-Deception to welcome constructive criticism. He emphasizes seeking feedback over praise as a growth strategy.

Questions this video answers

At least $500,000 over the last 15 years.

At least a 10x return.

Chapters

You know, one for sure is these entrepreneurial mastermind communities. I've invested, you know, if I was to quantify without exaggeration, at least 100 or at least $500,000 have I spent over the last 15 years in being involved in mastermind communities and I could literally quant, I can draw it all out. That's not an exaggeration. So that's one, plugging myself into these mastermind communities where I get at least a 10x return. Number two has been working on what I call the soft skills of leadership. So really working on my skills around things like situational leadership, delegation, managing conflicts, communication, kind of all of the executive functioning skills, working really hard on that. And then the third is probably that book Leadership and Self Deception where I've really tried to read some books to help me see myself from a perspective and realize that the feedback or negative criticism I hear about myself is great feedback. I used to get very upset about it or get my back against the wall and now I'm starving for feedback because I get all the praise because I'm doing all the speaking or I'm on this global stage. I don't, I don't even read the praise anymore. I'm really looking for that constructive criticism that I can improve on. So I think that's been a big growth for me. Is, is starting to embrace that and see that, you know what, that's pretty accurate. There's some. Because there's some good truth in all that stuff. And then how do I continue to grow? If you like that video, you're going to love more here@watchcameron.com.