Cameron Herold breaks down three overused startup words: pivot means your current approach failed, monetization is just finding revenue that works, and scaling gets hyped beyond reality. Real growth comes from identifying the specific decisions that shift your trajectory, not chasing buzzwords.
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I was at an event of yours a few years ago, and you talked about thinking back to who was your first domino? Who's that person that you met that has maybe tipped over things and made more and more dominoes fall in your favor? And you were certainly one of those very, very, very first few dominoes for me.
Entrepreneurs love to play a game of, you know, who's winning and how do we win. And scaling happens to be one of the biggest, kind of like buzzwords right now. You think of these Silicon Valley buzzwords that were monetization and pivot, you know, And I always think, well, pivot just means what you're currently doing is not working something different or monetization. How do you make money and scaling? Yet scaling is great. And one of the things I want to be very cognizant of with our members is build a better entrepreneur. Sometimes that is building a really strong foundational business. It's taking your growth, ambition. But we never tell someone what success is because some people, it's just they've got that hunger, desire. No, don't do that. But the domino is what are the dominoes that are going to change the trajectory of the. The results and the outcomes of where you want to go? Because ultimately that's what matters.
