Cameron HeroldFounder of the COO Alliance & Invest In Your Leaders Training

Why a $165M COO Joined COO Alliance | Matthew Rathje

14 Nov 2025 · 1 min

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Matthew Rathje, COO of a $165M firm, joined the COO Alliance to learn from peers across company sizes. The group spans from mid-single-digit millions to $500M. He wanted to understand how smaller companies move fast and how larger ones scale.

Questions this video answers

Approximately $165 million.

Roughly $5 million to $500 million (examples mentioned).

Chapters

Six or 12 months before I officially stepped in the role of COO, I knew that that was looming as an opportunity. I wanted to expand my horizons. It was my first time as COO as it is for many people as they're jumping into the COO role. As I jumped into the COO alliance, understanding that you have companies of all sizes, you know, they may be 5 million, they meet, maybe 500 million. Isn't always about the industry that I'm in. Insurance. We're all leading people at the end of the day. And how do you get individuals to gain alignment and lead and aspire in the same direction? What I have enjoyed about the CEO alliance is you have perspective from large companies. At the same time you have perspective from small to mid sized companies. And as we're in the range of $165 million this year, talking to someone that's a $50 million firm, it reminds me how small and nimble they are and ensuring that. We often talk about the spirit of small and the power of scale.