How long has Julia been on Aleric's team?

Cameron HeroldFounder of the COO Alliance & Invest In Your Leaders Training

Why Aleric Heck, Founder of AdOutreach, Put His COO in the COO Alliance

11 Feb 2023 · 1 min

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Aleric Heck, founder of AdOutreach, discusses the necessity of a strong operational foundation to support rapid growth. He emphasizes the value of a strong integrator/COO—specifically his COO Julia, who has been with his team for five years—and sought peer support for her similar to his own mastermind membership.

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Five years.

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With that type of growth it does require having a strong operational foundation. What we do at ad outreach is we help businesses scale and grow using the power of YouTube ads and video marketing. And as we continue to grow and we got more and more clients there obviously are operational challenges that come up, things that we need to do on the operations side. And so I'm in a lot of masterminds I've invested heavily in myself. I was looking for something similar for Julia. Julia has been on my team for five years. She's been growing as I've been growing. I know as a CEO you get a lot of the credit but really having a strong integrator, having a strong operations person or COO within your company is incredibly valuable and important. And Julia and I have been steering the ship leading the growth that we have for such a long time and I wanted her to have support the same way that I do in the masterminds that I.