Cameron HeroldFounder of the COO Alliance & Invest In Your Leaders Training

Why Military Experience Creates Better Business Leaders | John Rubino

25 Jan 2026 · 1 min

Watch on YouTube

0:36

John Rubino (speaker) describes how his military experience — serving as both leader and subordinate under life-or-death conditions — provided mindset, exposure, and practical lessons (learning, adapting, executing) that translated into more effective business leadership and running a company.

Chapters

As a business owner, you're constantly learning, adjusting, adapting, and then executing. And I think that's so important as a business owner. And I think that a lot of that was due to my exposure and my experiences in the military, from being a leader to being a subordinate and working for a leader to working with my peers. So that real world experience where lives were on the line has made the transition into business much more rewarding, but at the same time gives me the mindset and it's given me exposure to understand how to do this.