Cameron HeroldFounder of the COO Alliance & Invest In Your Leaders Training

Your Real Job Starts Where the Job Description Ends

21 Aug 2026 · 1 min

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In this interview excerpt, Speaker A asks the second-in-command about the most interesting tasks that fall outside the formal job description. Speaker B explains that, as general manager, they are involved in marketing, finance, and operations, highlighting three notable expansions of their role: leading the search and acquisition of a new facility, taking on additional marketing duties such as writing blogs, and developing a public voice they hadn't anticipated. The discussion underscores how leadership often requires wearing multiple hats and embracing responsibilities beyond the original scope of the position.

Chapters

As a second in command, you often wear a lot of different hats, and you're finding yourself doing things that, you know, might not be in the proverbial job description. What has been the most interesting thing that you've had to roll up your sleeves and really work through?
It's all on the table for me. The general manager, I have my hands in the marketing side and the finance side and the operations side. I think the hunt for a new facility and kind of going through the process of Locking that in was, it was a big change, something different for me and a challenge. I've been doing more on the marketing side than I normally have too, which is also fun. I've started to write blogs. I think getting the voice out there is something that I wasn't expecting, but I'm finding myself wanting to do that more and more.