Chad Silverstein argues leaders should actively notice and publicly acknowledge good behavior through meetings, emails, and check-ins. Real leadership means understanding what motivates each person, not just surface-level small talk. Consistent rituals, once they work, need to stick around.
Chapters
If you're a leader, if you're a teammate, get in the discipline of catching people doing good things. Recognize and reward that in your company meetings, in your newsletters, in your email blasts, in your social posts, in person, in little check-ins. And you gotta tune in. You gotta know what incentivizes your team. You gotta know what struggles they have, what triggers them, so that you can have just an ability to communicate with them on a transformational, not transactional level. Transactional leaders are the worst. You know, it's the, "Hi, how are you?" It's the small talk. There's no real authentic, genuine care. The best leaders care. They tune into the small details. Leaders have thousands of nuances, call them what you want, disciplines, rituals, but they do things and they repeat them. And when they work, they make sure that they keep doing them so they sustain those type of results.