Chase FisherFounder, Affiliate Automated · Architecting Human UGC Systems That Scale to 400+ Daily Videos | BOF Performance | TikTok Shop Partner

Watch the whole thing and you’ll print #tiktokshopaffiliate #entreprenuer

23 Feb 2026 · 1 min

Watch on YouTube

0:52

In this tutorial, the speakers break down a proven five‑step framework for creating bottom‑of‑funnel TikTok Shop affiliate videos that consistently generate sales and can scale creators to $10k+ per month. The method starts with an “open loop” – a compelling, deal‑focused hook that frames an offer (e.g., “36 pieces of Neurogum for free”). Step two is a clear call‑to‑action (“tap that orange shopping cart”) that drives viewers to click. Step three adds a coupon‑code incentive that reinforces value. Step four “closes the loop” by explaining how the deal works (the 90‑pack price drops to the 54‑pack price, effectively giving 36 pieces free) and adds urgency (“code expires tonight”). Step five repeats the CTA with urgency. The speakers illustrate the formula with a Neurogum example, then encourage viewers to apply the steps to any product, ask questions in the comments, and follow a bio link for more coupon codes and Spark Ads support. The overall tone is instructional and enthusiastic, aimed at affiliate marketers seeking to master the lost art of bottom‑of‑funnel video conversion.

All the TikTok shop affiliates who make bottom of funnel videos get sales, but only a certain caliber of them get
to 10k a month.
And one thing separates them. It's because bottom of funnel is kind of a lost art, right? Some people are just selling the sale. But I have a five step formula that has videos convert like this. Step one is open the loop. This is what I call basically the hook for bottom of funnel. But I call an open loop because it's not actually a hook. It's saying the deal but framing it in a really good way. Like the one I like to use
is 36 pieces of neurogum for free. Like, how does that even make sense?
What?
When someone hears that, they're like, what does that even mean? But right now, if you add the 54 pack of neurogum to your cart, it ends up being 30 bucks with shipping. And then since this one is over $30, this is the 90 pack, it's actually free shipping and it ends up being just about the same price. So I find deals like this and then I'll say 36 pieces for free because it genuinely is cheaper to get the 90 back than it is for the 36. So that's step one is getting that deal. So 36 pieces of neurogum for free.
Steps.
Step two, tap that orange shopping cart. This is the call to action. This is where we get them to click it. So tap that orange shopping cart to get fast and free shipping and then you give them some free value, which is the coupon code that step three. So it's going to be like, use this code at checkout for Neuro gum. It's like neurospring. Right now step four is close the loop. So now I'm going to explain how that 36 pieces actually is free. So I'm going to end up connecting it because when you enter this code and you go to check out, the 90 pack goes down to the same price as the 54 pack, which it does. And that makes sense in their head. Close the loop in their head and then do another call to action. So it's like, but don't wait, this expires tonight. So tap that orange shopping cart before it's gone in the morning. So altogether it looks something like this. 36 pieces of neurogum for free. That's right. Just tap that orange shopping cart to get fast and free shipping. Then go to the deals tab and enter this code. This is going to make the 90 pack go down to the price of the 54 pack. Giving you 36 pieces for free. But don't wait. This code expires tonight, so tap that over shopping cart before it's gone in the morning.
And this is literally just how you make good bottom of funnel videos. Apply this to all your products. Watch your sales go from zero to literally converting super super. Well if you have any questions, drop them down below in the comments. If you want to know where to find these coupon codes and get spark ads ran on your videos, click the link in my bio.