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Chris Collins, in a short YouTube segment titled 'Leadership Therapy: Servant Leadership,' critiques the notion of 'servant leadership.' He argues the label is sentimental ('like a Hallmark card') and misleading: leaders should serve the mission, not be servants to their team. Collins emphasizes leaders must work harder, set example, build culture, and focus on mission and strategy rather than adopting a 'leaders eat last' servant posture.

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