Dealership staff describe what it means to win a customer's loyalty. A client drove from St. George to Salt Lake Valley to visit them instead of closer options. When someone chooses you over three other dealerships, you know the relationship matters more than the product.
You know, and you walk into, you know, some service drive sometimes, you can feel it, the tension.
Oh, sure. Well, you can feel the tension before you get there. Like, just calling and nobody picks up, or when they pick up, they put you on hold. Like, you just can't really ever connect with anybody. Right, right.
And people drive and go past dealerships just to get to that dealership. That's when you know you won. When somebody says that, I go past 3 dealerships to come to you. Wow.
Yeah.
Strong connection. Yeah.
I used to have a customer that drove all the way from St. George. Wow. All the way up to the Salt Lake Valley. Nice. Just to come to our store. Chris Collins.
I think it's more about the relationship too than even the product.
