Single-speaker YouTube monologue (by Chris Collins) arguing that the popular sales rule of "ask five times" is bad advice for service businesses. The speaker uses vehicle alignment/inspection as a concrete example, saying repeated asks drive customers away; instead they recommend a single soft reminder during inspection and focusing on realistic customer outcomes and long-term retention rather than aggressive persistence.
Chapters
I remember watching, you know, the big advisor trainer that's famous in our industry and in his training, he was like, ask five times. And I was like, I knew right away this guy's never written service. You're gonna meet somebody at the cashier and ask them again to do an alignment like five times. You're gonna ask somebody, you've never written service a day in your life. If you think that you're going to ask you, you offer an alignment up front and they say no. Yeah, maybe you could may, maybe you could softly when you call them with the inspection, you could softly mention and hey, just remind you you're due for an alignment and leave it at that. But beyond that, they're never coming back. If you're playing the long game, they're never coming back. So to your point is we're trying to help you figure out getting the outcome you want, not the idealized version of oh well, any sales. You ask five times and you're getting no, they're never coming back. No.